- Utilising an existing and professional Agricultural marketing group against a fixed budget agreed by governors and members
- Responsible for raising additional funding to support its campaigns
- Responsible for all online campaigning and social media
- Responsible for creating and growing the brand of GB Farmers
- Responsible for working with industry events to showcase the GB Farmers brand
- Responsible for liaising with policy leaders to provide support for policy initiatives under the GB Farmers brand
- Responsible for coordinating educational campaigns connecting GB Farmers with schools, health organisations and the general public.